Freelance Creative Content Director
Start: Immediate
Rate: To £450 p/d (Inside IR35)
Location: Hybrid (3 days in Central London office, 2 remote)
Overview:
An exciting opportunity for a senior-level creative content leader to drive the development and launch of a high-impact SME content programme for a major telecommunications brand. This role is ideal for an experienced editorial content lead with a flair for social storytelling and a sharp creative instinct.
The Brief:
The goal? To win the hearts and minds of small business owners across the UK. This feed-ready content programme aims to engage time-poor SME founders by helping them upskill digitally through authentic, relatable stories and fast, actionable solutions to everyday business challenges.
You’ll Be Responsible For:
Leading the creation of compelling, social-first content tailored for B2B audiences.
Developing scalable editorial franchise ideas that:
- Collaborate with relevant creator talent
- Leverage infotainment and reality-style formats
- Perform across social and longer-form digital content
- Collaborating with strategists, designers, writers, and motion teams to bring video concepts to life.
- Translating complex topics into digestible, value-driven narratives.
- Bridging below-the-line content with above-the-line campaign potential.
We’re Looking for Someone Who:
- Has a proven track record in B2B content, especially social-first campaigns.
- Understands what makes a business story resonate with a professional audience.
- Is hands-on from concept through execution — a true maker and creative leader.
- Can navigate fast-paced environments and adapt to changing priorities.
- Is confident presenting and defending ideas in client-facing settings.
- Works well under budget or time constraints, offering smart, pragmatic solutions.
Must-Haves:
- Fluent in Google Slides and able to craft polished, client-ready presentations.
- Strong communication and collaboration skills across disciplines.
- A humble, ego-free approach with a focus on impact and effectiveness.