This specialist digital publisher is looking for a bright, motivated and hardworking individual to deliver creative B2B marketing campaigns while implementing the company's data aims and ambitions. The role would suit someone who can work to numerous deadlines, collaboratively in a small team, and take responsibility for delivering successful marketing campaigns underpinned by diligent and accurate data management.
Responsibilities
- Developing and delivering timely marketing campaigns for established and start-up B2B conferences and publishing brands.
- Continued management of databases and initiatives for growing and cleaning core data.
- Supporting the expansion of subscriptions across two investor publications.
- Working with researchers, editorial team, and conference producers to harness data across their brands and maximise its effective use.
- Working with the web development team to develop intelligent data acquisition through their websites.
- Supporting the development of CRM system.
- Working with conference producers and researchers to identify key conference delegates.
Experience
- Ideally, a background in delivering conference marketing campaigns, managing subscriptions data, and growing/cleaning datasets are all highly desirable.
- An understanding of the institutional investor and pension funds sectors is also desirable.
- Strong in both Excel and MailChimp. Open to learning new systems with a meticulous eye for detail and a willingness to take responsibility and be flexible in a small, but fast-growing company.