This exciting fintech is transforming the way we all view money. As a disruptor themselves, they are looking for a high-performing, experienced, and disruptive Social Lead. You will contribute your energy, experience, and vision toward establishing and leading their social media presence.
This is a key role within the marketing team and is the perfect opportunity to join a fast-growing team to drive their community forward.
A little about them:
They want to give customers a choice. They believe people should earn and use money that holds its value and remains in their control. This is fundamental to an individual's financial wellbeing and encourages savings and productivity in society.
Their proposition; is a full reserve monetary system and payments platform that uses physical gold as asset-based money. A digital currency is available to save, send and spend seamlessly through the existing global banking touchpoints, just like people do with their national government-issued fiat currency.
Building on their early experience through proof-of-concept to build their commercially scalable platform and establish business growth metrics, they have exciting plans for further expansion and creating a world-class team.
They are looking for a high-calibre individual to build up their social media presence and grow the broader community. Naturally inquisitive and solutions-oriented, the right candidate will simply be relentless. The role comes with real scope to grow it into a leadership position as the social media team grows.
Responsibilities:
- Develop and execute a social media strategy with a focus on growth to increase brand awareness and engagement, and engage an online community
- Manage multiple social media accounts (e.g. Facebook, Instagram, Twitter, LinkedIn, TikTok) on a daily basis with a focus on community-building activities
- Create and publish original, high-quality content (eg text, images, videos) that aligns with brand voice and goals and drives engagement and growth
- Analyse and report on social media performance, using metrics to inform and adjust strategy as needed in order to engage and grow the community
- Monitor and respond to customer comments and messages in a timely and professional manner while identifying opportunities for growth through engagement, and fostering a positive and engaged community
- Collaborate with the broader marketing team to ensure a cohesive brand message across all channels.
- Stay up-to-date with social media trends and technologies, and evaluate new opportunities for the brand that can drive growth and enhance community building
- Plan and host community-building events and initiatives, such as social media contests, online discussions, and customer (real-life) events
Your profile:
- 2+ years of experience managing social media for a brand or agency with a track record of growth, and building and engaging online communities
- Strong written and verbal communication skills with a focus on growth-oriented and community-building messaging
- Ability to work independently and as part of a team to drive growth through collaboration
- Proficiency in social media management tools (eg Hootsuite, Sprout Social) and analytics with a focus on measuring and driving growth, and enhancing community engagement
- Knowledge of best practices for social media, including current algorithms and policies with a focus on growth hacking techniques
- Creativity and problem-solving skills, with the ability to think outside the box and drive growth through innovation and engagement
- Passion for and (preferably) experience in the fintech space. As a true disruptor, they are looking for someone who already has some knowledge of the fiat currency banking system and the need for change!
The package on offer:
- A competitive salary as well as the opportunity for equity in the company
- 25 days annual leave
- A mix of working from home and within a fun and vibrant office environment
- Regular team lunches and socials (currently quarterly)
- Opportunities for personal growth, professional development, and further training
- An increasing list of staff benefits as the company scales
- Competitive Workplace Pension Scheme